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Mansi

Senior Consultant at RGF

Last Login: 30 January 2019

2988

JOB VIEWS

462

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69

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Job Code

553569

Lead - Marketing Communication - FMCG/Manufacturing

10 - 15 Years.Delhi NCR
Posted 6 years ago
Posted 6 years ago

- Develop and implement global marketing communications plans that drive the demand for company products. The Lead is responsible for the overall management of the Company's Corporate Communications department.

- Working closely with Heads of Marketing in key countries, this role would develop effective Marketing Communications plans that support and align with the overall

Marketing objectives.

- Direct the development and execution of global marketing communications initiatives including product launches, sales collateral, trade shows, campaigns, social site presence, company website, public relations, internal communication, regulatory communications and corporate events.

- Establish, own and drive a strategic internal and external communications strategy that positively affects employees- and customers- understanding, engagement and commitment with the result of an even stronger connection to the company and leads to a return on investment.

- Ensure new communications campaigns and programs are aimed at reaching sales targets.

- Manage brand delivery and consistency across all markets for all product lines.

- Build and manage the corporate communications budget.

- Actively lead, build and manage the Corporate Communications team including graphics designers, corporate communications specialists, media specialists and copywriters to produce high-quality publications and materials on time and within budget.

- Determine projects which should be completed internally and externally. Manage relationships with outside vendors as necessary.

- Drive continuous process improvements and implement best practices to manage projects efficiently.

- Collaborate closely with managers in Marketing, Business Development, and Sales.

- Be the driving force in the development of the work ethic, culture, and values of the Corporate Communications group. Through personal example, establish the style and approach which meets overall company values and expectations.

- Develop and maintain effective relationships with key reporters/editors from trade and media.

- Manage complex contract negotiation and work with legal counsel as required.

Education & Experience:

- Bachelor's/Master's degree in communications, journalism, marketing or business related field

- Minimum of 10 years experience in marketing communications

- Minimum of 5 years experience managing a marketing communications team

- Experience successfully building, coaching, and motivating high performing teams while holding employees accountable

Required Knowledge, Skills & Abilities:

- Demonstrates creative and critical thinking skills

- Strong business analytics, relationship management, strategy development, project management, problem-solving and change management skills.

- A professional and positive approach, self-motivated, team player, dynamic, creative with the ability to work on own initiative.

- Excellent communicator with the ability to influence and persuade across all levels of the organization

- Exercises a high degree of tact and diplomacy

- Demonstrates strong oral and written communication skills including the ability to clearly present recommendations and ideas to summarize complex issues.

- Business-related computer skills including knowledge of PowerPoint, Excel, and Word.

Preferred:

Global experience

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Posted By

user_img

Mansi

Senior Consultant at RGF

Last Login: 30 January 2019

2988

JOB VIEWS

462

APPLICATIONS

69

RECRUITER ACTIONS

Job Code

553569

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