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15/09 Rakesh
Recruiter at Merito

Views:1371 Applications:199 Rec. Actions:Recruiter Actions:154

Lead - Influencer Marketing - Media Investment Business (10-15 yrs)

Mumbai Job Code: 1315159

Lead - Influencer Marketing - World's Largest Media Investment Company


Role : Lead - Influencer Marketing


Overview of job -

Our client is the world's largest media investment company and is a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are looking to hire a Partner - Influencer Marketing to join us. In this role, you will be leading the advocacy narrative for the largest FMCG organization in India. An individual with expertise in digital marketing/planning, an entrepreneurial mindset and a knack for influencer marketing are key areas of strength that will be expected of the right candidate. Ready to build the influencer marketing ecosystem for working with a team of 15+ young minds specializing in the space of digital & influencer marketing. The role entails managing and building the influencer scope for more than 50 brands.

The 5 key pillars of the job

A) Liaison with the global team and local to maintain and further develop a strategic narrative on influencer marketing

B) Blur lines between digital planning and influencer planning to drive effectiveness

C) Develop and deliver creative - first of its kind advocacy solutions for brands

D) Create a measurable framework on influencer marketing. E) Understanding of social media, digital marketing and content marketing ecosystem will be important elements to this role.

We are currently looking for a 10+ years' experience individual, based out of Mumbai to join us.

Minimum qualifications:

- Graduate - Mandatory, Post graduate - Preferred

- Minimum 10+ years' experience with 4+ years of experience in digital marketing/digital planning/performance marketing

- Should have previously managed a team

- Experience in influencer marketing, Social media, and ecommerce

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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