Lead - eCommerce

We look for people who are not only adept at functional skills but are go getters and possess exceptional leadership skills which entails driving excellence, innovation, collaboration and ability to work in a VUCA environment.

For further details about our organization please visit our LinkedIn Page:

Essence of Role Key Accountabilities




- Business Planning & Delivery




- Creating a business plan for the financial year for the existing portfolio

- Developing a support plan that will help achieve the objectives 

- Accountable for successful and timely execution of agreed activities

- Regular Reporting of business performance of the portfolio 

- Deliver the committed business plan for the FY 

- Efficiently planning & expenditure of agreed investments Strategic Planning

- Gather shopper Insights 

- Collaborate with marketing to develop shopper mktg and category mktg plans in Ecom 

- Develop Joint Business Plan with partners broken down into quarter and months

- Feed -Product Development Ideas thru category Insights gathered thru channel partners and tracking competitor activity. Financial Dimensions:- Revenue

- Gross Margin

- Operational Profitability

- Overdoes & Outstanding on-Financial Dimensions: - Sales & Distribution Planning

- Activity Charter Planning

- Engagements With Channel Partners Educational Qualifications:

Must be an MBA in Marketing From A Reputed Institution 





Experience Required:




- Total Experience of 5-9 years

- 3 years of exclusive experience in managing E Com channels

- FMCG experience would be preferred but adjacent categories like Perfume, Fashion can also be evaluated

- Should be well versed with the ways of E Com working, Channel Relationships

- Understanding of Variables that influence purchase in E Com- Search Marketing On E Com- Browse Marketing Tools & Properties in E Com- Terms of trade by channels and competitive understanding





- Development of JBPs Professional Certifications Required:-

Any certification in Digital Mktg/SEO/SEM would be given preference Functional Skills Required:-

Communication Skills

- Logical Reasoning

- People Skills





Desired Competencies / Behaviours:-

Analytical & Strategic

Growth Focused

- Pro Active & Aggressive In Ambition (ref:iimjobs.com)

Desired Skills and Experience

ecommerce, Key Account Management, Corporate Sales, B2B Sales, Sales Planning, Sales Strategy, FMCG Sales, Client Relationships, Marketing, FMCG Marketing