Lead - Corporate Communications - Financial Space

Job Description:

- Develop and execute comprehensive PR and communications strategies aligned with International & Enterprise frameworks/processes.

- Responsible for strategic communications and be flexible and work across wider communication projects & activities as required.

- Set annual goals and targets aligned to wider stakeholder and team / global reporting requirements (i.e. Corp Affairs and Comms, and Marketing) ensuring an integrated approach to all activities.

- Plan and coordinate activity around key topics and issues, bringing together business-wide campaigns that focus on regulatory and industry specific change. Ensure SLAs and other dependencies managed and understood

- Support wider research (product and service) PR work.

- Play pivotal role in elevating public perception, strengthening stakeholder relationships and driving consistent and engaging messaging across all channels.

- Monitor media coverage and industry trends; prepare analysis reports.

- Coordinate press conferences, media briefings and PR events

- Curate impactful press releases, media pitches, talking points, and thought leadership articles.

- Manage internal communication channels and support employer branding initiatives.

- Effectively liaise with external PR agencies and vendors in-region (which supports corporate, B2B and consumer work as needed) and other suppliers as required for specific projects etc.

- Liaise closely with in-region GCC comms team to ensure program alignment and wider joined-up approach to reputation management.

- Oversee all initiatives for internal communication and run compelling campaigns.

- Manage corporate brand building, reputation management, media relations, spokesperson management, build thought leadership and handle crisis communication.

- Identify and coach on best practice interview procedure/technique with key senior spokespeople for corporate media opportunities (arranging external media training where required)

- Report KPI and evaluation metrics in-region and internationally as required (ensuring activity aligned to achieving wider business strategic goals)

- Maintain core materials necessary for the delivery of the ongoing corporate programme (e.g. overall strategy, tactical / activity planners, key message and briefing documents, media contact lists, issues trackers etc. across Marketing and Corporate Affairs and Comms/PR requirements)

- Strong media awareness - opportunity spotting and providing insight to the wider business are key to this role (develop wider insight and feedback tools, including competitor tracking) + proactive and reactive press office activity as required

- Be a key member of the crisis/incident communications team/DIRT (Data Incident Response Team)

- Advise on wider related communication matters (speeches/events etc.) and provide ad-hoc 'consultancy' advice directly to senior team and wider Group functions as required.

- Enable wider internal and external stakeholder outreach as required, facilitating wider knowledge sharing and coordination for key initiatives

- Acting as a brand ambassador, representing the company's values, and maintaining consistent brand identity across all touchpoints - both internal and external.