jobseeker Logo
Now Apply on the Go!
Download iimjobs Jobseeker App and get a seamless experience for your job-hunting
19/06 Siddharth Aggarwal
Business Partner at Evolution Staffing LLP

Views:2673 Applications:4 Rec. Actions:Recruiter Actions:0

Lead - Category Management - Personal Audio Segment - Online/Digital Platform (5-8 yrs)

Delhi NCR Job Code: 710835

Manage Personal Audio (Mainly Headphones, Bluetooth Speaker and Party Speakers) as a category in terms of Online / Digital platform

Paid Media (60% on the work) :

- Manage, Plan and execute all biddable media including Google search, E-comm for PA category. Should have good experience in AMS/FK marketing.

- Manage, plan and execute all campaigns including display media, programmatic, Impact, etc during campaigns for all PA categories.

- Establish a PDCA cycle for all investments as well as organic activities.

Owned Media :

- Manage website as per product launch, feature launch and campaign in line with Product Marketing.

- Analysis for web traffic and actions

- Plan and execute all social media post for PA in all owned Social channels (Organic and Paid) along with the SNS incharge.

- SEO for the PA category as per requirement along with SEO incharge

Others :

- Manage product placement on all e-comm portals. Regular Audits to ensure presence of products, contents in all e-comm portal

- Manage vendors, affiliates (Agency etc) and strategic alliances (Media) related to PA

- Budget management for Online spends for PA.

- New projects as in when required.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

Add a note
  • Apply
  • Assess Yourself
  • Save
  • Insights (Read more)
  • Follow-up
    (Read more)
Something suspicious? Report this job posting.