Senior Executive at Flexability RPO
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Lead - Business Intelligence & Strategy - Digital Advertising (4-10 yrs)
Business Intelligence and Strategy Lead
The key responsibilities of the incumbent will include :
- Leverage deep understanding and knowledge of digital media business to grow new and existing business.
- Use existing influence and relationship-building skills for market intelligence
- Industry research and insights on digital spends across categories, clients, platform, etc.
- Own & build relationships for the assigned category/clients with all relevant stakeholders - digital agencies, digital marketers, planners, etc.
- Understand the business needs of key clients/categories and devise innovative solutions to sell/upsell.
- Advise clients on Zee5's broad range of offering video, display, CTV, etc. to help them meet their business objectives.
- Provide strategic and tactical inputs to make Zee5 a platform of choice for digital advertisers.
- Keep abreast of digital advertising trends in the industry and innovative solutions on offer.
- Work across cross functional teams on implementation of new capability building projects to improve business efficiency.
- Strategic analysis and insights into business performance
Profile / Skills :
- Has a strong understanding of the Digital advertising landscape and is well networked within the industry.
- Strong connect with digital planners, agencies, digital marketers, etc.,
- Should have done digital marketing /buying in a digital agency or client side
- Excellent communication and collaboration skills
- Strong analytical skills
- MBA from a Tier 1/2 B-school with about 7-10 years' experience
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