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14/05 Hima
Senior Recruiter at Head Digital Works

Views:965 Applications:366 Rec. Actions:Recruiter Actions:0

Lead - Brand Marketing - eCommerce/FMCG/FMCD - IIM/ISB/FMS/MDI (5-9 yrs)

Hyderabad Job Code: 822219

Job Description:

- Create a user experience that is truly beyond expectations and work with like-minded partners who share the vision of co-creating long-term success

- Develop marketing communication campaign and working with cross functional teams

- Assist in overall product-positioning, product-marketing strategy, value proposition creation for TV & Brand

- Planning & supporting the promotional activities within the planned budget through ATL for B2C.

- Working with agencies for timely and usable ad submissions.

- Responsible for handling market and competitor analysis, summarizing research results and delivering marketing strategy

- Planning and executing the promotional activities.

- Successfully build the brand name by implementation of strategic marketing, Market research and Media Planning.

- Branding through media partnerships like Newspaper, Television, Radio, Public display, Magazines, Sponsorships for social and other important events etc.

- Direct account management of the vendors as well as completing the planned task within the budget.

Job Requirements:

- Bachelor's or MBA degree, preferably major in Marketing from Tier 1 Institutes

- 5+ years marketing/sales management experience in Internet/ E-commerce industry/TV industry, FMCG & FMCD

- In-depth insights on TV industry and knowledge on TV, Radio & Print.

- In-depth understanding on technology and internet brand's business mode and operations

Women-friendly workplace:

Maternity and Paternity Benefits

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