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Recruitment Researcher at Hunting Cube
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Lead - Acquisition Marketing Analytics - Gaming Firm (3-8 yrs)
About Company :
- Seed funded startup, into Gaming started in 2018 .
- Looking for High end performance marketers to join them.
What does this role hold for you?
- Building analytical frameworks for Customer Segmentation and Profiling, Improving LTV (Lifetime Value) of customers, Reducing attrition rate, Campaign effectiveness measurement (A/B testing)
- Google Analytics, Facebook Marketing Tools, Programmatic Ad buying, Flurry
- Competitor analysis, Improving Customer Experience, Customer Life Cycle Measurement Figuring out at which stage of lifecycle our customer and improving their engagement with our app using various techniques.
- Figuring out the buyer persona of our customers through analyzing various data available internally in the database
- Creating various Ad Sets and optimizing them using interest targeting as well as Custom/lookalike audiences
- ROI analysis on Ad Set level and tweaking the budget/audiences of various Ad Sets
Apply if you have:
- 3+ yrs of hands-on experience and knowledge on various business intelligence and analytical tools such as - AppsFlyer/Branch, MySQL, Statistical Modelling and Analysis, MS- Excel
- Good understanding and working knowledge of Google Analytics and other similar products
- Advanced computer knowledge (Excel, PowerPoint)
- Ability to multitask and prioritize for self and others
- Keen eye for detail and understanding of budget restraints
- Self-Starter/demonstrates initiative
- Strong problem-solving skills
- Exceptional interpersonal, organizational, communication and decision-making skills
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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