Landmark Group - Assistant Manager - Digital Marketing

Assistant Manager - Digital Marketing

Roles & Responsibilities:

- Building strategies for digital marketing campaigns ; Facebook, Google, Bing, YouTube

- Planning and execution of paid campaigns on different ecommerce channels (Amazon, Flipkart, Ajio and Myntra) and driving sales performance

- Work with the internal Product and tech team to ensure smooth tracking of campaigns and conversion rate optimization projects

- Develop growth strategies, work with various internal teams to manage campaign performance and constantly optimize to improve marketing efficiencies and deliver result

- Strong analytical sense and number led approach to campaigns

- Regularly monitor and reporting of key metrics around marketing performance for All channels and all domains to the larger team

- Contribution in driving daily/weekly/monthly revenue, across campaigns

- Clear measurement system and approach to track regular progress