As the Manager for Performance Marketing & Automation, you will be responsible for:
Performance Marketing :
- daily lead inflow from paid sources such as google adwords, facebook ads and other paid marketing platforms
- ensuring lead acquisition happens at acceptable cost per lead, while not compromising on lead quality
- keep Management up to date with daily reports on relevant metrics
Automation :
- post sign up automation for warming up leads and pushing them deeper to the funnel
- running automated campaigns to reactivate old leads, inactive leads and others
- auto emails & other communication for plan upgrade/downgrade/offers and others
This is a high impact role & will give you the opportunity to work closely with the Founder of the Company. The role is action packed and a great learning opportunity for candidates looking at fast tracking their career and learning from the best in Industry.
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