Manager - Digital Marketing (Growth & Training) At Kraftshala, we are now building pay-after-placement programs, growing 5X year-on-year, and are gunning to help a million students launch their careers in marketing, sales and more, transforming the higher education ecosystem. Roles & Responsibilities : If you love marketing and would like to become an absolute expert, this is as close to a dream role as you could get. Growth Marketing (~20% of your time) : You will also be involved in the paid media efforts for the company, including : 1. Paid Marketing : You'll be strategizing, planning and optimizing campaigns as part of the digital marketing team to drive growth for Kraftshala across Social/ Display/ Search platforms 2. Product Builds / Automation : As a part of a growing company, you will be involved in a lot of builds /automations to make a seamless user journey including but not limited to Lead Management, Chatbot integrations, UserFlow Management 3. Innovation : You'll also be involved in building new propositions/products by creating and evaluating concepts as Kraftshala expands to different audiences Training (~80% of your time) : All members of the Kraftshala marketing team (including the co-founders) spend a substantial portion of their time in training emerging talent. Your role will focus on the following : 1. Content Development : You'll be combining insights from your experience, plus conversations from top marketing/ digital experts in India to create simplified frameworks for professionals and students. You would be asked to experiment with new tools, platforms etc. to help our training programs up-to-date. 2. Training : You will also be taking regular sessions for small and large groups on a variety of marketing topics. This includes taking regular sessions for students of The Marketing Launchpad to shape the careers of emerging digital marketers. You can see examples of the sessions we create by viewing the Kraftshala LIVE Series: https://kraftshala.com/kraftshala-live-professional-series/ 3. Coaching : You will also be working with our network of external coaches to help them deliver an ever improving training experience to our students. 4. Program Design : You will be designing learning experiences to deliver outstanding careers for students. This involves looking and analyzing a lot of data including student learning outcomes, recruiter feedback, student feedback and more to create an educational experience which is challenging yet fulfilling for students. To summarise : The learnings which you'll get through training, speaking to experts on one hand and simplifying concepts for beginners on the other hand, will enable you to run better campaigns, which in turn will help you train better. This virtuous loop will help you become a kickass marketing professional. Compensation & Benefits : - 16L - 19L INR / annum with an 80-20 split between fixed and variable. - Flexible Work Schedule - Flexible Holiday Schedule - Access to mentors across industries Must Haves : - 4-7 years of experience in driving growth through performance marketing - either FB or Google Ads or both. (We are not too fussed about the number of years. Experience is simply a proxy for capability, which is what we really care for). - A structured, data-driven, user centric approach to problem solving - High levels of learning agility to learn and adapt to new platforms, and ideas. - High empathy levels to coach students and young professionals Good to Haves : - Experience of working in an agency on different brands Location : We are a remote work organisation

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Kraftshala - Manager - Digital Marketing - Growth & Training 

Kraftshala - Manager - Digital Marketing - Growth & Training  ,Job Description for Kraftshala - Manager - Digital Marketing - Growth & Training  in Kraftshala in  Any Location for (4-7) years of experience. Apply Now!

Job Description for Kraftshala - Manager - Digital Marketing - Growth & Training  in Kraftshala in  Any Location for (4-7) years of experience. Apply Now!