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14/05 Mahima Pariyani
Senior Manager TA RM at Kotak Mahindra Bank Limited

Views:1541 Applications:418 Rec. Actions:Recruiter Actions:133

Kotak Mahindra Bank - Manager - Digital Marketing (4-7 yrs)

Mumbai Job Code: 925334

Job Description :


- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

- Design, build and maintain our social media presence

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Identify trends and insights, and optimize spend and performance based on the insights

- Brainstorm new and creative growth strategies

- Plan, execute, and measure experiments and conversion tests

- Collaborate with internal teams to create landing pages and optimize user experience

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

- Instrument conversion points and optimize user funnels

- Collaborate with agencies and other vendor partners

- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

- Investigating user experience design requirements for our suite of digital assets.

- Developing and conceptualizing a comprehensive UI/UX design strategy for the brand.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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