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23/08 Vinayak Parashar
Operations Head at Khati Solutions Pvt. Ltd.

Views:5066 Applications:531 Rec. Actions:Recruiter Actions:41

Khati - Lead - Demand & Growth Strategy (3-5 yrs)

Delhi NCR Job Code: 735233

Job description :

Responsibilities and Duties :

- End to End Responsible for leading demand centric strategies for the company

- Own the retention metrics and make it the best for the industry

- Set up the foundation to execute the customer engaging campaigns using data, analytics, tools / platforms

- Work with cross functional team eg Product, Operations, Launch etc to execute the plan

- Link the retention and usage metrics to customer acquisition strategy

- Coordination with Business Analytics team to identify key consumer trends, identify gaps and generate action points

- Responsible for designing engaging rider side offers and discounts as per cluster type, existing demand size and key consumer trends

- Coordination with ground operations team to seamlessly land all demand side initiatives on ground

- Work closely with Product and Tech team to add impactful rider side features into the product

- Hawk Eye view on rider engagement on App, Cashless transactions and subscription sale growth. Strategize initiatives to increase comprehensive online penetration parameters.

- Aptitude with strong analytical skills is very essential. Ability to observe data analytically and make quality operational decisions

- Work closely with multi-functional team; stakeholder management with other teams.

Characteristics and Qualifications :

- Must be creative and enjoy working in within a small entrepreneurial environment that is mission driven, results driven and community oriented

- High capability to handle data to understand user behaviour and come up with useful insights

- Strong & relevant educational background. Tier 1/2 MBA / Engineering preferred.

- 3+ years of strong and relevant experience

- Prior Experience in Mobility/ Logistics would be preferred

Women-friendly workplace:

Maternity and Paternity Benefits

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