Key Account Manager - CSD

Business Operations & Monitoring :

- Build and manage relationships with key players in the CSD setup at the headquarters and / or regional level

- Set objectives that cascade and are linked to the overall achievement of the customer and company business goals

- Manage a team of people and consistently deliver the goals through people across geographies

- Strengthen and sustain a highly process oriented ways of working for the CSD sales team

- Efficiently manage the back end processes like new product listing, regular price changes and necessary documentation as is contingent to the role requirements

- Implement and maintain in-store solutions developed for the customer

- Develop a customer shopper strategy leveraging customer and shopper insights by customer / channel

- Work with Finance business partner to drive commercial hygiene and ensuring timely collections as well as plan towards lowering the cost to serve

- Lead special events (store-level sell-in and communication, materials management in-store etc.) in cooperation with Customer Marketing

- Work with customer service to track orders, troubleshoot, and achieve customer service KPIs

- Work with logistics to plan, analyse, and forecast customer's needs and to ensure on-time and complete delivery.

Monitoring sales and distribution performance :

- Take timely action to drive continuous improvement

- Monitor competitive activity at store level, recording and consolidating key activities

- Identify competitive best practices and giving inputs to Customer Marketing to proactively respond with strategic / tactical refinements

In-Store Personnel Management :

- Working with Customer Marketing to develop tools, merchandising materials and in-store programs for effective shelf management to induce shoppers to purchase CIL products at shelf

- Supervising the consistent and accurate collection of data to allow monitoring of 5P performance vs. target.

Kalpesh Dave.