09/03 Hinal Nagda
HR at Kalpataru Limited

Views:3802 Applications:355 Rec. Actions:Recruiter Actions:40

Kalpataru - Assistant Manager - Luxury Marketing (6-8 yrs)

Mumbai Job Code: 673560

- To liaise with the creative team and agencies to get the desired communication support for assigned projects / Brands

- To prepare the marketing plans and ensure execution for Projects & for corporate branding

- To work on Media Planning & Media Buying (all mediums)

- Responsible for market analysis of competition & competitor behavior and suggest strategy to get a cutting edge.

- Involved in planning & responsible for executing of all external events, exhibitions, road shows, project launches, etc.

- Responsible for the overall site branding and customer experience for assigned projects.

- Explore new avenues for marketing

- Decide on the marketing mix - Target the right customers through the marketing mix.

- Create various operating brand standards / collaterals to enhance the overall experience /impact / services keeping customer in focus.

- Finalize the brand Idea, personality, and positioning and brand standards for the organization.

- Strive to always get the next practice and global practices and constantly look at benchmarks.

- Introduce initiatives for enhancing the overall brand experience.

Women-friendly workplace:

Maternity and Paternity Benefits

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