HR at K12 Techno Services Pvt. Ltd.
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K12 Techno Services - Brand Manager (5-10 yrs)
Job Description :
- Develop brand marketing strategies to establish direction and program positioning
- Broaden the reach of the business- brand messaging through ATL, BTL and digital marketing
- Analyze how our brand is positioned in the market and crystalize targeted consumers- insights
- Take brand ownership and provide the vision, mission, goals, and strategies
- Translate brand strategies into brand plans, brand positioning, and go-to-market strategies
- Measure and report performance of all marketing campaigns, and assess against goals
- Monitor market trends, research consumer markets and competitors- activities to identify opportunities and key issues
- Oversee marketing and advertising activities to ensure consistency with product line strategy
- Monitor product distribution and consumer reactions
Company Profile :
- K12 Techno Services is one of the largest school management Companies in India managing over 25 schools. The Company is backed by marquee investors. In just 7 years, we have managed to create a strong brand for ourselves in the education sector.
See links for more information about the company and the schools :
http://k12technoservices.com/
http://www.orchidsinternationalschool.com/
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