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TA at Jubilant Foodworks
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Jubilant FoodWorks - Manager - CRM - Digital Marketing (5-7 yrs)
Job Purpose
Manage customer relation management for Domino's customers and build strategy for engagement and retention of online & in-store customers.
Key Responsibilities -
- Customer segmentation - Develop Predictive Models for campaign target customers generating incremental response & revenue.
- Promotion Analytics - Perform business analytics using AB testing, in areas of product bundling, promo/discount impact and merchandising to bring incremental revenue for customers.
- Campaign management - Develop campaign strategy for push, SMS & email marketing for engaging customers and drive conversion.
- Customer segmentation and life cycle management - End to end analysis management of customer retention and building life time value.
Skills & Tools - Should understand basic CRM like clevar tap, moengage, Google analytics. Should be comfortable running SQL queries and accessing Power BI.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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