- The incumbent is responsible for managing entire gamut of digital activities for AFA for attracting a superior quality of students into - degree like- programs every year (PGP, PGPPro, PGP Max, MFAB), ensuring the goals of Class size, quality and revenues are met. - To meet the above objective, the incumbent will have to strategize and develop digital marketing plans and drive digital marketing activities for admission processes in a cost effective manner. S/he will need to capitalize on all opportunities, budget and resources available with the School, its alumni, and students to not only generate leads but also get enough people to apply for the program. In doing so, s/he will have to structure effective digital marketing campaigns and manage the lead conversion process and facilitate the admissions process. - The incumbent will oversee all the digital marketing activities and track their effectiveness and undertake necessary course correction as needed. It is important to design marketing plans to achieve maximum benefits. S/he will be responsible to oversee the online marketing strategy- plan and execute digital marketing campaigns and design, maintain and supply content for the program. - S/he will be responsible to engage with the public through various (as many as possible) social media platform and ensure visitor flow to digital sites and identify new trends in digital marketing. - S/he needs to be aware of other competitive offerings in the market, both domestic and foreign, and suggest changes to the strategy as and when required, including changes in the program to maintain ISB's competitive edge. - S/he will work towards a defined and measurable outcome, further detailed in individual KPIs, formulated year on year, given the business environment

Hyderabad

ISB - Senior Manager -  Digital Marketing 

ISB - Senior Manager -  Digital Marketing  ,Job Description for ISB - Senior Manager -  Digital Marketing  in ISB in  Hyderabad for (9-12) years of experience. Apply Now!

Job Description for ISB - Senior Manager -  Digital Marketing  in ISB in  Hyderabad for (9-12) years of experience. Apply Now!