Founded in 2008, iQuanti is a data-driven digital marketing firm that uses analytics and proprietary models to deliver high-performance marketing programs. With more than 10 years of experience, iQuanti turns consumer insights into actionable growth strategies for some of the world's largest brands. iQuanti's proprietary ALPS tool leverages predictive modeling and algorithmic simulations to drive more effective client campaigns iQuanti has been recognized on the 2018 Inc 500/5000 list of fastest growing companies in the U.S. To explore more - visit our website www.iquanti.com JOB OBJECTIVE : This individual will report into the head of Paid Channel Management. This position will work as part of a cross functional team made up of marketing, web and technology teams. The individual will be responsible for conceptualizing, planning and implementing online/digital marketing strategies for our clients. RESPONSIBILITIES : 1. Lead a team of analysts to develop and execute the online marketing strategy for our clients, spanning across - Search Engine Marketing, Display, Remarketing, Social and Affiliates Marketing 2. Work closely with Project managers to ensure all Paid Channel projects have a sound strategy in place, with goals set in accordance with business objective. 3. Guide analysts in translating strategy into tactics and execution. Oversee execution of plan and day to day optimisation activities carried out and ensure adherence to set processes and quality standards. 4. Own and monitor health and effectiveness of all PPC projects being managed and ensure performance of team meets or exceeds business and commercial expectations of client. 5. Provide strategic and executional guidance to analysts from time to time. Guide team in data interpretation and insight generation. 6. Support Business Development team to suitably position Paid Channel solution to prospective clients and support development of presales presentations 7. Work with line manager to continually create and update case studies to be used in iQuanti sales material 8. Work with line manager in planning and execution of team training and upskilling. Mentor and take an active role in the career development of analysts 9. Keep abreast with Digital marketing and paid channel industry trends, Google Adwords updates and best practices and share the same with team members DESIRED QUALIFICATION : - B.Tech/B.E, B.Sc, B.Com or BBM graduate; MBA preferred DESIRED SKILLS : 1. High level of proficiency in Search Engine Marketing and Display. Google AdWords Certification is a bonus. 2. Experience in managing Social and Affiliate Campaigns- preferred, but not required 3. Strong analytical skills and ability to drive marketing effectiveness using data and analytics 4. People management experience 5. Proficiency with AdWords Editor, Google Analytics and Adobe Omniture. 6. Creative flair and enthusiasm for new ideas and concepts 7. Strong leadership, entrepreneurial and execution skills

Bangalore

 iQuanti - Manager/Senior Manager - Pay Per Click/Search Engine Marketing 

 iQuanti - Manager/Senior Manager - Pay Per Click/Search Engine Marketing  ,Job Description for  iQuanti - Manager/Senior Manager - Pay Per Click/Search Engine Marketing  in IQuanti in  Bangalore for (8-12) years of experience. Apply Now!

Job Description for  iQuanti - Manager/Senior Manager - Pay Per Click/Search Engine Marketing  in IQuanti in  Bangalore for (8-12) years of experience. Apply Now!