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30/05 Innvocon
Director & COO at Innvocon Learning Solutions

Views:145 Applications:43 Rec. Actions:Recruiter Actions:21

Innvocon - Product Marketer (3-10 yrs)

Mumbai/Navi Mumbai Job Code: 1103296

- If you have been in any of the traditional investment markets for more than 3 years and adoptive by nature to embrace new technologies, then let's give it a shot.

- In this high-tech world some of the finance and marketing background is essential to perform, so if you are an MBA with Finance or Marketing as your major, don't miss the train.

- If you are already into the marketing of crypto and blockchain based products, then drop us your resume right away, as your next break is just across the corner.

Roles & Responsibilities:

You will:

- Understand and transform the technical details and prepare the marketing material to educate and benefit the customers.

- Build product positioning and messaging that resonates with the customers and differentiates our products from its competitors.

- Understand the competitive landscape and be an expert on our competition and how they are positioned. Develop and advance market segmentation for each product offering.

- Provide detailed plans for new product launches and oversee the implementation of launch plans and user acquisition hacks.

- Translate new product offerings and features into marketing and communication strategies.

- Support the product suite and business development team with customer onboarding content.

- Closely work with key players (design, content, product, growth) to execute strategies.

Qualifications:

You should have :

- A master's degree in marketing, Finance, Communication or Business Management.

- First hand professional experience of working in investment or investment centric products, experience with NFT, Cryptos and Blockchain based product is a big plus.

- Understanding of the product positioning, product placement and modern day marketing techniques.

- Ability to plan, execute and evaluate integrated marketing campaigns across multiple channels.

- Familiarity with various analytical tools like Google Analytics, Web Trends to understand and analyse its data points, and align our marketing campaigns and strategies to maximise the impact.

- Entrepreneurial nature and spirit to transform goals into realities.

- Organizational mindset, skills and abilities to work in high impact and fast paced environment.

- Ability to work collaboratively with the team and all stake holders; strong interpersonal skills is a must.

- Active team player, self-starter, and multitasker with a process-oriented mindset who can quickly adjust priorities.

- Strong analytical skill along with agile execution to quickly align and adjust priorities while synthesizing the strategy to achieve set goals.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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