Role Brief : Working with internal delivery leads to devise go to market strategies, plan and executive them with a team of passionate individuals craving to make an impact and garner mindshare at the Market place, for Innominds product/service offerings Responsibilities not limited to :&nbsp; - Creating go-to-market strategy and execution of strategy Experience spearheading the entire portfolio of Digital Marketing for Demand generation &amp; Client engagement on social channels and analytics - Proven track record in leading 360-degree Marketing functions spanning Branding, Lead generation, Product positioning, Product Marketing, Account Based Marketing, Market Research, Analyst &amp; Partner relations related Testing Services Experience - Experience in implementing creative methods of visitor engagement leveraging content from including hosting webinars for global audience - Experience with Marketing automation tools for digital lead nurturing and Email Marketing Experience on Content generation with lead generation in mind - product material &amp; marketing collaterals including website copy, microsites, landing pages, whitepapers, case studies and Expertise in Landing page optimization. - Handling Advisory and Analyst relations related to testing vendors and, handling Media &amp; PR Relations and overseeing the PR content - Ability to support Account Based Marketing including Buyer Persona &amp; Customer - Profile Mapping in pursuit of larger deals Conducting Software Testing meetups &amp; thought leadership - Responsible for identifying &amp; applying for speaker slots in top conferences, coordinating with event organizers, backend event sponsorship planning. Responsible for maximizing Event marketing ROI. Desired Skills and Experience - B. Tech with MBA from premier institute - 15-18 years of overall experience with last 5 years in a leadership role leading Marketing function in an IT Product/Services company - Self-driven with exceptional Marketing &amp; Branding acumen - Should come with a know-how on latest technology insights and should be able to evangelize futuristic technology landscape

Hyderabad

Innominds - Director - Marketing  

Innominds - Director - Marketing   ,Job Description for Innominds - Director - Marketing   in Innominds Software India Pvt Ltd in  Hyderabad for (15-18) years of experience. Apply Now!

Job Description for Innominds - Director - Marketing   in Innominds Software India Pvt Ltd in  Hyderabad for (15-18) years of experience. Apply Now!