Infosys BPM - Campaign Analytics & Visualization Role - Digital Business Services Domain

Designation: Campaign Analytics

Mandatory skills: Campaign analytics & Visualization

Shift: General

Domain: Digital business services Domain

Location : Bangalore

Eligibility Criteria :

Graduate + 9 years

Engineering Grad + 9 years

Full time MBA + 8 years

Job Description & Key Responsibility Area

Primary areas of responsibilities:

- Responsible for Operations, Transition support for ramp ups and new clients for India center and oversight for International Centers.

- Conduct market analysis and provide opportunities assessment in campaign analytics, consulting and applications market niches

- Good reporting and analytics skills

- Understand & document client/prospect requirements (objectives, challenges, deliverables etc.) through RFx documents, emails, and other collaterals/information gathered etc.

- Manage internal stakeholder expectations (comprising mainly of sales, services delivery, operations, finance, SD, DIGITAL practice) through PDCAF (plan-do-check-act-feedback) approach

- Research and bring out best practices based frameworks, approaches

- Calculate transaction and compliance level savings based on benchmarks, heuristics and guidance from experts within the team

- Write POVs, blogs and support other promotional channels to generate market Visibility related to Data analytics

- Support Campaign analytics discovery, due diligence (DD) and transitions

- Take up short to medium term on-site projects on consulting/billable basis as and when required (this will be offshoring feasibility studies, transformation projects)

- Readiness to travel on short notice and for short term / long term

Delivery management on few key accounts

- Part to play in client visits Prospecting & Pursuits

- Key solutions implementation

- Contracting & Agreement

- Quality Planning & Risk Planning

- Account Tracking and Control

- People, Operations & Client Management

- Strategy & Road Map Definition ( Domain)

- Initiatives and Innovation

Knowledge & Skills Desired

Campaign Analytics Domain Related:

- Campaign analytics experience in consulting or industries

- Operations management, improvement studies, digital marketing in any of the domains such as F&A, Retail, FMCG (any one is a must), would be an added advantage.

- Experience in Campaign analytics and Visualization

- Hands knowledge of campaign analytics tools such as Unica, eloqua and MaketO

- Knowledge of SAAS, R, SQL and visualization tools (any one is a must)

- Preferred to have good working knowledge on Adobe Marketing Cloud Solutions, Tableau & Google Analytics

- Ability to understand the end to end for a campaign and marketing automation

Please share resume of your friends /Colleagues, if their profile matches the requirement;

If interested, kindly share your updated resume with below details to

Full Name:

Total Experience:

Years of experience into Campaign analytics:

CTC:

Expected CTC:

Notice Period:

Current Location:

Re-location to Bangalore (if non-local):

Mahadev Vamsi
Sr. Recruiter| Talent Acquisition-India
Infy HR - Infosys BPM Ltd
Land Line: 080-40670955