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19/07 Amreen Shahid
Manager HR at Info Edge

Views:5985 Applications:840 Rec. Actions:Recruiter Actions:114

Info Edge - Head/VP/Senior Vice President - Marketing - 99acres.com - IIM/ISB/MDI/FMS (10-16 yrs)

Noida Job Code: 1127889

About Info Edge :

InfoEdge's mission is to create world-class platforms that transform lives by continuously innovating. Our products and services are built keeping our customers in mind. We always delight our customers by delivering superior value through enhanced offerings on the internet and other platforms. Through our continuous investment across various businesses, especially in cutting-edge technology, machine learning

and artificial intelligence (AI), we have built a robust system that constantly increases our predictive powers on customer behaviour, and optimizes and improves our systems. Our various teams tirelessly work together to solve problems, innovate, and create something to empower our customers.

At Info Edge, people are our core competitive advantage and we will continue doing all that is needed to attract and retain the best available talent.

Job Objective: As a key member of the leadership team, the marketing head will drive the development and execution of a comprehensive marketing strategy in-line with the overall business strategy and will be responsible for all aspects of marketing be it consumer, B2B, research, media, analytics etc. He/She will also be responsible for leading the PR, and communication strategy for the brand.

Job Description:

- Lead the Marketing Department for 99acres for development and execution of marketing initiatives, communications, events, and campaigns that elevate the brand

- Develop a comprehensive marketing strategy along with the business team and execute on the plan agreed

- Collaborate closely with other category heads and product teams and leverage internal and external relationships for growth of brand, Conduct thorough analysis on marketing ROI and successfully develop cost effective solutions

- Develop and implement the organization's multi-channel, multi-segment marketing campaign based on industry-leading insight

- Handle all agencies, partners, vendors and associations to create a positive external and internal image associated with brand recognition

- Spearhead the creation and maintenance of the organization's digital footprint, while effectively utilizing performance marketing, social media marketing and content marketing

Ideal Candidate:

- Full time MBA from Tier 1 B-schools (Preferably 2006-12 Batch Passouts)

- Strong experience in Consumer Internet Industry

- Ready to work in fast paced environment

- Highly analytical and data led. Familiarity with marketing analytical tools

- Strong Digital Marketing Skills and Experience

- Strong skills at management and analysis of the entire acquisition funnel from creative design to media buying to user acquisition. Hands-on experience is preferable.

- Should have experience building and leading teams to achieve marketing goals

What are we looking for?

If you have boundless energy, are ambitious , bubbling with ideas, are hard working, have no problems taking a hands-on approach to your work, then this is the place for you . People who have risen the fastest in our company are those that have a keen eye for detecting critical business problems and then solving them thus making needle moving impact .The Infoedge work culture very friendly, collaborative, entrepreneurial and empowering. We encourage our team members to take responsibility and grow into future leaders in our company.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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