Influencer Activation Manager - Marketing - Building Material Firm

Influencer Activation Manager - Marketing Role - Building Material Industry

Activation Manager - Building Material Industry

Job Responsibilities :

- To implement and track Marketing programmes for retailers with commercial and marketing teams designed to increase sales and brand presence

- To carry out specific Influencers Marketing programmes, respecting company commercial policies, company strategy with the retailers and brand equity

- To report sales needs and field intelligence to Trade Marketing Manager, commercial and marketing teams

- To monitor and improve processes to better link marketing and commercial activities

- To manage budget and ROI for his specific Influencers Marketing activities

Key Deliverables :

- Annual channel growth strategy and plan

Key Relationships :

- Internal Stakeholders - Marketing, Field Sales, Supply Chain, Consumer and Market Insights

- External Stakeholders - Agencies

Requirements :

Education : MBA - Fulltime

Physical Demands : Job will involve travelling 12 days a months , as per market requirements

Key Success Factors :

- Analytical skills

- Retail mass experience

- Communication skills

Immediate Closure :

Candidates from - Paint / Sanitary ware /Cement /Lubricant / Tiles / Bath fittings Preferred .