Co-Founder at Paramount Pioneers
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India Head - Customer Relationship Management - Insurance (8-12 yrs)
1. Lead the team of CRM managers.
2. Responsible & own end to end customer lifecycle strategy.
3. Specialist in customer segmentation and targeting based on customer-behaviour in aorder to provide best in class experience.
- Define end to end customer journeys & figure out areas of improvement
- To use marketing analytics tools for analysing marketing program and coming up with plans tokeep use engaged by using messaging channels
- To educate customers via Email, SMS, push notifications and other possible messaging channels.
- To use third party tools available for managing messaging for automation and superior qualitymessages
- Build customer journeys & push users to follow the same
- Gathering requirements from business stakeholders and building a relationship
- Basic understanding of auto industry and role of marketing function
- Designing/creating analysis dashboards and reports
- Managing the Monthly, Weekly & Daily Report creation
- B.Tech/B.E/B.C.A/MCA/M.Tech from a recognized college
- Knowledge of tools like Clever tap/adobe campaign/Net app.
- 8 Yrs experience in Online marketing/1:1 marketing
- Good analytical skills
- Quick learner and ability to work in dynamic work environment
- Excellent in Microsoft Excel, PowerPoint and Access
- Strong Team handling skills & comfortable interacting with people from multiple disciplines
- Strong verbal and written communication
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