Upgrade to Pro Member
Human Resources at ImpactGuru
Views:50 Applications:9 Rec. Actions:Recruiter Actions:7
ImpactGuru - Programmatic Marketing Manager (3-7 yrs)
Role responsibilities :
1. Create the product feed from scratch for all permutations, executing and measuring the campaigns on DV360 to deliver the impact.
2. Implement self-developed Bidding scripts via DV360
3. Provide recommendations, and executing strategies for Campaign Structuring, Targeting, Creatives, Betas, and other facets of Programmatic Marketing
4. Driving maximum business impact from campaigns.
5. Driving growth for all portfolios that cover verticals: DIY Crowdfunding/Fundraising & Accelerate Crowdfunding/Fundraising.
6. Analyze reporting dashboards, and key reporting tools, and identified key areas of importance
7. Landing page and funnel optimization (working with revenue and product teams) to improve the relevance and improve conversion rates.
DSP (DV360, Media Math, Amazon DSP, Yahoo DSP, RTB House, Criteo)
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
2-Step Verification - Action Required
We've updated our security procedures!
Your privacy and security are important to us. We've recently updated our security measures to make iimjobs.com safer and more secure for you. This change requires you to reset your password.
Please reset your password using the link sent to your email. If you did not receive any email, please check your spam folder..
