- Will identify areas of optimisations - across all channels, marketing and sales funnel - Will analyse pipeline movement for marketing generated leads and share progress, areas of concern etc - Should understand marketing analytics and provide daily, weekly. monthly and quarterly Insights - Maintaining HubSpot Integrity for the marketing funnel - Maintaining Marketing Dashboards to keep track of Inbound channel wise efficiency, Outbound BDR and segment efficiency and Marketing to Sales Handover efficiency - Point of Contact for CEO Revenue Office for One View of Marketing Data and for Aditya Orpe/CEOs Office for Investor Review data - Devise, implement, and optimize all marketing and sales automations such that the right marketing or sales message is delivered to the right person at the right time on the right platform - Author and contribute marketing operations documentation and processes - Play integral part in evaluating & implementing marketing tech - Own the marketing/sales data and reporting function - Implement and maintain lead scoring systems - Daily management and upkeep of Hubspot operations, including list process, workflow development & management, and platform integrations - Project manage marketing automation initiatives, including identifying business requirements and needs with stakeholders - Partner with marketing and technical stakeholders to define requirements and deliver solutions - Passion for conversion optimization, results and metrics About You : - HubSpot Inbound and Partner Certifications strongly preferred - 3-5 years' experience in a similar role - Excellent organizational skills. Able to prioritize, manage, execute multiple projects cross-functionally and react effectively when priorities change. - Experience managing and accomplishing projects with a hands-on approach - Understanding of SaaS Metrics and Marketing Metrics - ARPA, CAC, LTV, Conversion rates, CPL etc - Business Analyst or RevOps background preferred

Pune

iMocha -   Specialist - Marketing Operations 

iMocha -   Specialist - Marketing Operations  ,Job Description for iMocha -   Specialist - Marketing Operations  in iMocha( A unit of Tecknack Technologies Pvt Ltd). in  Pune for (3-5) years of experience. Apply Now!

Job Description for iMocha -   Specialist - Marketing Operations  in iMocha( A unit of Tecknack Technologies Pvt Ltd). in  Pune for (3-5) years of experience. Apply Now!