IIDE - AVP - Sales

Responsibilities and Duties:

1. Sales Target Achievement:

- New Customer Acquisition

- Conversion of leads received through various marketing channels

- Direct, manage and coach sales counselors' in the team and generate revenue through direct sales and telesales

- Delivering targeted top line as per the business plan by meeting sales targets.

Sales Strategy:

- Developing and, implementing of comprehensive Sales strategies & other promotional activities for various products to achieve targeted sales.

- Understand the student's requirement and pass on the insights towards the product improvement based on the student interaction / feedback.

2. Team Management:

- Managing team of 30+ sales personnel

- Training on calls/sales pitch/objection handling

- Setting team targets and ensuring they are achieved

- Ideating for cross-selling and upselling

- Strategizing and planning incentive structures based on targets monthly

- Recruitment and selection of new team members - interviews and hiring

3. Reporting and Audits:

- Continuous monitoring of team members basis performance metrics

- Reporting the overall performance of the team on different parameters like weekly/bi-weekly - revenue per salesperson, average revenue per sales person etc.

- Regular audits to be conducted in LeadSquared (LS) to ensure proper lead utilization by team members

Required Experience and Qualifications:

- 8 - 10 years of work experience in sales

- Must have managed a team of 10+

- Excellent communication and management skills

- Deep understanding of conversion rates

- Strong sales orientation and customer focus

- Working knowledge of CRMs and Sales automation tools

- Must be proficient in MS-Office

- Great objection handling skills

Expected deliverables/KPIs :

- Maintaining hygiene in lead funnel to arrive at desired sales

- Improving and maintaining sales conversion rates

- Monitoring calls and sales counselors' productivity.

- Ensuring team productivity is at its highest to achieve monthly targets