Icreon - Manager - Social Media/Digital Marketing

- Social Media Manager : To research most suited platforms, create profiles on the same, and drive branding and acquisition efforts using platform-specific best practices, hacks and techniques.

- Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram

- Creates and distributes engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages

- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification

- Set up and optimize company pages within each platform to increase the visibility of company's social content

- Ads Manager : To plan and manage paid campaigns on facebook, linkedin and google.

- Content Manager : To design and direct content development for website, social media platforms and landing pages.

- Creative Lead : To execute content UI UIX and text plus media content to drive traffic targeting researched audience.

- Decision making for new strategies : To perform ROI analysis and report all data findings, as well as identify strategies - both short term and long term, for continual growth.

- Analyst : Besides running, studying, and taking measured actions on analytics of different web platforms, manage website analytics and provide input to the team for improving user experience, content/creative management.

- SEO Manager : To re-work keyword research and SEO strategy, on-page and off-page work and perform a combination of on-page and off-page activities for better SERP positions. Continuous improvements on website and all social media channels.

- Campaign Strategist: Plan and execute all marketing campaigns to drive digital growth - SEO/SEM, Social media marketing, link building, reporting & analysis.

- Reports : Reports progress to senior marketing management.