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06/11 Sneha Shukla
HR at ICICI Prudential Life

Views:1328 Applications:53 Rec. Actions:Recruiter Actions:50

ICICI Prudential - Online Experience Management Role - UI + Visual Design (8-10 yrs) Premium

Mumbai Job Code: 761643

Job title : Online experience management - UI + Visual design

Years of experience : 8-10 years

- Should have HTML, CMS, AEM, Target & Design software

Responsibility :

Primary focus on user experience :

- Designing for changing customer personas, with personalization

- Understanding of research and in sighting mapped to digital user experiences

- Digital life cycle management

- Ability to rapidly prototype

Ideated pilot run of new technology :

- Interactive voice interface

- Progressive web app (PWA)

- Adaptive mobile page (AMP)

- Social/SMS scrapping

- Premium subscription models

Run multiple, personalized digital campaigns to improve engagement and retention :

- Notifications

- Sms

- Email

- Whatsapp

- Content development for web pages

- Competition benchmarking - Industry research

- Video conceptualization, creation and deployments through digital partners (nice to have)

- App development (nice to have)

- Strategic partner onboarding and development (nice to have)

Women-friendly workplace:

Maternity and Paternity Benefits

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