Title: Sales Head - Affiliate Marketing

Position Overview:

As the Sales Head for Affiliate Marketing, you will be responsible for overseeing and leading the affiliate marketing department within our organization. This role involves developing and executing a comprehensive affiliate marketing strategy, managing affiliate relationships, driving revenue growth, and ensuring the overall success of the affiliate marketing program.

Key Responsibilities:

- Affiliate Program Strategy: Develop and implement a strategic plan for the affiliate marketing program that aligns with the company's overall marketing and business objectives.

- Team Leadership: Build and manage a high-performing team of affiliate marketing professionals, including affiliate managers, coordinators, and analysts.

- Affiliate Recruitment: Identify and recruit new affiliates that can effectively promote our products or services. Evaluate potential affiliate partnerships and negotiate terms.

- Affiliate Relationship Management: Maintain strong relationships with existing affiliates, providing them with the necessary support, resources, and incentives to maximize their performance

- Performance Tracking: Monitor and analyze affiliate performance and KPIs to identify trends and opportunities for improvement. Implement data-driven strategies to optimize performance.

- Compliance and Quality Control: Ensure that all affiliates comply with company policies and ethical standards. Implement quality control measures to maintain the integrity of the affiliate program.

- Commission Structure : Develop and manage commission structures that incentivize affiliates to achieve and exceed targets while aligning with the company's profitability goals.

- Budget Management: Create and manage the affiliate marketing budget, allocating resources effectively to achieve maximum ROI.

- Market Research: Stay up-to-date with industry trends and competitor activities, using this knowledge to refine the affiliate marketing strategy.

- Reporting: Generate regular reports on the performance of the affiliate marketing program, presenting key insights and recommendations to senior management.

- Cross-functional Collaboration: Collaborate with other departments, including sales, marketing, and product development, to ensure alignment and synergy across all business functions.

- Compliance: Ensure that all affiliate marketing activities adhere to legal and regulatory requirements, including GDPR and FTC guidelines.

Qualifications:

- Bachelor's degree in Marketing, Business, or a related field (MBA preferred).

- Proven experience in affiliate marketing, with a track record of successfully managing and growing affiliate programs.

- Strong leadership and team management skills.

- Exceptional negotiation and relationship-building abilities.

- Analytical mindset with proficiency in data analysis tools.

- Excellent communication and presentation skills.

- Strategic thinker with a deep understanding of digital marketing trends.

- Ability to work in a fast-paced and dynamic environment.

- Knowledge of affiliate marketing platforms and software is a plus.