Job Purpose-

Candidate will be the Product Planner for Upper Premium segment models. Will be Product custodian from concept to Industrialization of a model and its Lifecycle thereafter.

1. Analysing evolving customer requirements, Industry and Technology trends and translating them into Products and solutions which deliver on the Market share ambitions of Hero MotoCorp

2. Support in making viable Business case for models and solutions

3. Create one-voice on the Product positioning, Competitiveness, Pricing, Volumes among the various internal stakeholders

4. Ensure Product stays true to the Concept Finalized throughout the development cycle

Making Product Concepts and Target Finalization for the model :

1. Benchmarking competition models by riding from customers- usage point of view

2. Key learning areas of the Base/ previous model

3. Participate and Propose benchmark Target

Regular co-ordination with Key stakeholders to ensure Product deliverable are meet throughout development stage :

1. Providing Business Case inputs

2. Creating one-voice on product and pricing

3. Hands-on Product evaluation and providing feedback

4. Ensuring product improvements points are captured and incorporated into the development

Defining market research requirements and identify customers- unmet needs. Coordinate with the research group:-

1. Support in all research activities

2. Capture customer requirements, technology trends and translate into actionable product inputs

Key Challenges :

1. Ensuring Product delivers differentiated value to the customer and at the same time meets the Profitability targets of the Organization

2. Making meaning full trade-off between Product request and technical feasibility without diluting the competitiveness

3. Continuously motivate Cross Functional teams to deliver on the Product Promise

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