24/09 Rachit Shah
Manager - Talent Acquisition at Herbalife International

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Herbalife International - Assistant Manager - Marketing (3-4 yrs)

Bangalore Job Code: 851015

- Brand Marketing: Understanding of brand marketing & product marketing. Strategize & help create ongoing campaigns & keen interest in creating campaign plans and calendars

- Content Management: Basic content writing skill (copy writing skill) would be added advantage to help develop exciting & impactful campaigns

- Marketing Strategy: Building strategy / media calendar / creating activation plans for brand & products through innovative formats of marketing and events.

- Design Management: Knowledge on brand / collaterals designing, understanding conceptualization of story boards, visuals for videos

- Knowledge in event management to help create marketing strategy & project management of events such as Herbalife's Intellectual Property.

ORGANIZATIONAL RELATIONSHIPS:

- Collaborative work with the marketing team members in working on campaigns, marketing initiatives etc.

- Collaborate with the Global teams in aligning on the core objectives, adapting new initiatives & adhering to the norms or guidelines prescribed by the global office.

- Work along with other departments such as Sales / Product Marketing / Legal etc.

Education: Postgraduate in Media & Marketing

Roles & Responsibility:

- Coordination with agencies & teams at Herbalife to help create & roll out brand & product campaigns.

- Work in tandem with Global Brand team to ensure that all the brand guidelines are adhered & aligned to all relevant brand campaigns.

- Working with multiple media agencies in creating & developing brand campaign related audio visuals, collaterals, merchandising & other media related assets.

- Knowledge in digital marketing to help create assets & engagement with target audience on all relevant digital platforms.

- Ensuring constant interaction & coordination with various teams across the organization as well as with global teams on all marketing deliverables.

Skills :

- Experience in content writing & brand strategy

- Supervision of campaigns while coordinating with multiple levels of teams & agencies.

Experience: 3 to 4 years of experience in marketing: sports marketing / brand marketing

Women-friendly workplace:

Maternity and Paternity Benefits

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