Creative Art Director

Art Director (Immediate Joiner)

Are you a leader who can inspire and guide the vision of the design team?

We are looking for someone who can create a culture of exploration and experimentation - while ensuring we live and create a uniform brand experience across - digital, packaging, and product platforms. We are in the Fem-tech space, we need you to take on the role of a storyteller. And Written content is not your foster child. You are in fact a mediator between writers and designers.

- You will work to create a brand experience - so unique that makes Healofy a household name. Come and join a lively bunch of creative and open-minded folks at Healofy!

About the Role :

- As an Art Director for Healofy, you will be a part of the Healofy design team helping with shaping the brand's visual language & maintain brand consistency. We want you to consistently bring a new vision, perspective, and ideas to the table. You will be working on visuals & creatives for our product & communications. You would be responsible for the visual language and brand guidelines that have to be followed across all platforms & collaterals.

- You are responsible for bringing each idea to life by crafting detailed visual concepts & interaction designs, that are constantly motivating and engaging the users. In this role, you will collaborate with cross-functional teams and brand owners to define the design direction for our product's growth and overall marketing activities. This role involves branding, UI design & art direction. This is an integral role in our growing marketing team where you should have lots of fun, grow your career, and significantly contribute to the growth of the organization.

Responsibilities :

1. As an Art director, you will work with internal teams to enforce and evolve our brand awareness across channels. You will be responsible for leading and directing all graphic and website design, copy, video, animation, infographic, social media material, photography, and promotional assets.

2. Design brand campaigns and dedication to craft from idea to execution. Manage and plan the production calendar.

3. Design visuals that would be published on our product which involves cross-functional ideation & execution.

4. Your goal will also be to keep the brand communication that goes out as part of the campaigns & awareness programs constantly exciting and engaging.

5. Ideate & visualize the campaign along with the other stakeholders.

6. Keeping up with the ongoing trends & styles to get the users engaged on social media.

7. Generate excitement and enthusiasm with the followers & users with exciting creatives to gain social media followers

8. Taking ownership of projects and QC of all the assigned work

9. Attention to detail in typography, color, composition, and the craft of design.

10. Possess a basic understanding of new trends driving user expectations and behaviors.

11. Lead the artistic development of marketing and promotional pieces, including print, online, mobile, television, and radio advertisements; collateral materials; and internal and external corporate publications.

12. Collaborates with members of the marketing or media buying team to develop strategies for advertising campaigns.

13. Conduct brainstorming sessions with the creative team, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives in a fiscally responsible manner.

14. Review and approve art developed by the team, ensuring deliverables that effectively address marketing goals and challenges.

15. Produce fresh, innovative work that translates complex ideas into compelling digital experiences, and printable messaging for our audiences.

16. Present, or oversee the presentation of final concepts, and obtain approvals for deliverables

Ideal Candidate

- 6-10 years of advertising agency experience.

- Experience in a digital marketing agency will be an added bonus

- Strong portfolio demonstrating the breadth of advertising campaign design, digital media, and design expertise.

- Excellent problem solving, organization, critical thinking, presentation, and communication skills.

- Advanced software skills of Adobe Creative Suite.

- Ability to clearly convey information through a variety of channels to individuals/groups and various stakeholders

- Ability to quickly translate both qualitative and quantitative data-driven insights into design.

- In-depth knowledge of social media along with strong experience in conceptualizing and implementing the same using various tools and technologies.

- Keen ability to advocate for the needs of the users with intuitive designs and ideas.

- You are an Art director and love a fast-paced environment. You also like to have fun, think big, and take chances.

- Knowledge of print, broadcast and digital communications is a must for an art director position.

- At least 5-8 of design-related experience in leading a team with a range of creative positions, such as photographers, illustrators, designers, copywriters, production artists, and more.

- Work independently to create initial drawings and storyboards.

- Master's degree in Visual Arts, Design, and Communications (Will be a plus point).

Note: Bangalore-based work from an office job, 6 days work

Why Healofy?

- At Healofy, everyone's work matters, and our team is encouraged to take complete ownership of their jobs. People who join the Healofy are smart, driven, and keen to solve problems with a team of like-minded individuals. To be a Healofier means you are not satisfied by just meeting a target, but you strive to exceed it. We take time to celebrate our wins together because we succeed or fail as a team. Working together to achieve our goals is the way of our working life! We don't claim to have all the answers, so all Healofiers are empowered to challenge the status quo in order to best support the company vision.

- If taking on these challenges and working with awesome people excites you, and you resonate with the values of ownership, team-based success, striving to exceed expectations, and having the courage to challenge the status quo, then you may just be a Healofier!!!

What We Offer :

- We believe in working hard and resting hard. We're always looking for new ways to support our team members, but here's a glance at what we currently offer:

Benefits :

- Healofy employees enjoy a comprehensive benefits package including Competitive Pay, Medical, Dental, and Vision Insurance, work-life balance & support, Rewards & Recognition, Festivals & Anniversary celebrations, Team outing, and Paid Vacation.

- We thank all applicants for their interest; however, only those under consideration will be contacted.

- It is our commitment at Healofy to create a diverse environment and we are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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