Head - Strategy - Top Digital Company COMPANY :&nbsp; - Well established digital communications and digital transformation firm, with a formidable track record. Strong on innovation. Part of a giant global group. Solid leadership. It provides expertise in formulating digital strategy and cross-platform campaigns, designing and developing user experiences, building complex websites and apps and creating social media content marketing solutions. - It partners clientele with prestigious brands across industries such as ecommerce, FMCG, hospitality, media &amp; entertainment, automotive, BFSI, and telecom among others.Possesses diverse skill-sets across strategy, analytics, UX, design, creative, social media marketing, and new age content production. POSITION DESCRIPTION :&nbsp; - Drive leadership of the strategic planning function nationally. Lead strategy for digital consulting, campaigns, content and platforms. Lead data led insight mining. Drive the clients brand narratives on digital. - Lead a cross functional team of digital, mobile and social media to develop marketing strategies, customer insights and execution plans. Bring in understanding of user journeys, content audits and recommendations, platform usability analysis and user experience design. Ensure accurate and timely collection of knowledge of the consumer in the digital economy and explain it in a way that everyone-client, account management and most importantly, creative people - will act on it.&nbsp; - Collaborate with creative and business partners to produce effective and award winning - work- on client mandates. Actively contribute in organisation building and people development. Help in acquiring new businesses as well as up-selling digital services to existing mainline clients of the group.&nbsp; - Take responsibility for the strategic relationship with the Marketing Director/Head of Digital Marketing/ Chief Digital Officer and key stakeholders across the client business. Development and training of team members, both on an informal and formal basis. Drive planning and creative standards in the agency.&nbsp; - Monitor local and global trends within the categories and their digital developments closely. HIRING PROFILE: - 16 -20 years experience in brand and communication strategy with proven track record of partnering large brands and organisations in driving their mandate on digital.&nbsp; - Must have at least 10 years in top tier digital agencies - rest may be in mainline advertising, marketing, digital consulting. In-depth knowledge of digital ecosystems and platforms.&nbsp; - Hands on experience with online marketing tools and practices. Understanding of analytics, data and deep comfort with reporting and analysis across multiple digital channels.Strong experience in overall consumer planning, channel planning and integrated digital campaigns.&nbsp; - Track record of leadership and team mentoring. Demonstrated record of developing successful digital strategies across channels/devices - portfolio of campaigns/successes.

Mumbai

Head - Strategy - Digital Communications/Digital Transformation Firm 

Head - Strategy - Digital Communications/Digital Transformation Firm  ,Job Description for Head - Strategy - Digital Communications/Digital Transformation Firm  in Credence Consulting in  Mumbai for (16-20) years of experience. Apply Now!

Job Description for Head - Strategy - Digital Communications/Digital Transformation Firm  in Credence Consulting in  Mumbai for (16-20) years of experience. Apply Now!