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22/07 Akshay Datt
Founder at Unnati

Views:228 Applications:127 Rec. Actions:Recruiter Actions:0

Head - Social Media - Wellness Products (5-7 yrs)

Delhi NCR Job Code: 835707

- If you think you are master growth marketer who can share our vision to improve brand and spread hygiene awareness, then this role is for you.

- Our client is a unique hygiene products manufacturing and distribution company. They provide easy to use, portable and disposable items for women and babies that are required during travel or on a day-to-day basis.

- Founded in 2014, this company aims to enhance the quality of life and make it easier for women across the country. Recommended by best of doctors, their products are available across wellness stores and e-commerce websites, and selling like hotcakes - having sold over 20000 packs in their first year itself.

As a Head - Social Media, you will be managing online brand and product campaigns to raise brand awareness

What you will do :

- Devising strategies to drive online traffic to the company website.

- Tracking conversion rates and making improvements to the website.

- Developing and managing digital marketing campaigns.

- Utilising a range of techniques including paid search, SEO and PPC.

- Overseeing the social media strategy for the company.

- Improving the usability, design, content and conversion of the company website.

- Reviewing new technologies and keeping the company at the forefront of developments in digital marketing.

- Collating and reporting back monthly on performance statistics for all digital communications across all channels, using these statistics to influence future digital activity.

- Overseeing PPC campaigns monitoring their performance and return on investment.

- Writing informative and effective search engine optimised copy for the website and external blog postings.

- Managing the company's email marketing campaigns.

- Managing the organisations Social Media accounts ensuring all copy is relevant for the different platforms.

- Monitoring social media for company mentions and engaging with customers where relevant.

- Overseeing the social media strategy for the company ensuring it aligns with the company's brand.

- Maximizing followers on social media platforms such as Facebook, Twitter, Quora, others.

- Developing a content calendar across all platforms ensuring a constant supply of relevant content.

What you need to have:

- Minimum 5 yrs experience in a similar line

- People who built right content and followership (community and content) for FMCG brands on Facebook/ instagram/ twitter

- Be responsible for planning and budgetary control of all digital marketing

- Have excellent knowledge of SEO, SMO, strategy and techniques

- Experience in reporting and analysing statistics related to digital performance

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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