Roles and Responsibilities:
KEY RESPONSIBILITIES AND ACCOUNTABILITY
Business Development & Marketing
- Acquire franchise partners for the Stockbroker
- Implementing data collection & analysis, involvement in lead generation & subsequently lead conversion.
- Deploying suitable market research tools to gauge market trends & competitor activities, consumer behaviour etc. to gain a competitive edge.
- Archive Business Targets.
- Coordinating the work for team members and assigning targets to them.
- Major focus on the acquisition of Franchise & Business Associate for business development.
- Setup sales process on Partner acquisition and Referral Model
- Create a Business Plan and guide the team on the business.
Team Management
- Build and nurture team towards the Organisation's goal and Create India presence
- Manage the gamut of tasks including manpower planning, recruitment, induction and training of Sales Teams
- Create an environment that sustains and encourages high performance; motivate teams in optimizing their contribution levels.
Client Relationship Management
- Interacting & developing rapport with all external/internal constituents of franchisees at all levels; for maximum franchisee retention & achievement of revenues.
- Maintaining excellent relations with key clients / business groups to gen erate referrals as well as build avenues for additional business.
New Market Development :
- Identify new market segments and tap profitable business opportunities.
- Evolve market segmentation & penetration strategies to achieve product wise targets.
Product Promotions/Launches:
- Devise & implement marketing plans & activities for successful launching of new products.
- Provide direction to execute promotions/launches in s ync with local characteristics.
- Prepare marketing collaterals for the branding of the new product & prepare plan, budget and executing the launch of the products
- Ensure maximum brand visibility and capture optimum market shares.
Channel Management:
- Enable business growth by developing and managing a network of business Partners across assigned pan India.
- Monitor Distribution networks to ensure assigned business targets
- Guide and train Partners to accomplish set business targets.
- Coordinate and liaison with other internal teams.
Key Account Management:
- Interface with key influencers among Corporate for ascertaining requirements, making presentations and delivering need - based product solutions.
- Ensure speedy resolution of queries & grievances to maximize client satisfaction levels.
- Maintain excellent relations with clients to generate avenues for further business.
Desired Candidate Profile :
- Any graduate or Post graduate in Sales and Marketing with 10 plus Years of experience in franchisee acquisition in any reputed Stock Broking Co.
- Great interpersonal skills should be confident & should have high energy levels.
- Should have worked in B2B Broking sales.
- Ability and experience in selling concepts and business vision
- Should possess strong networking & relationship building skills.
- Candidates with an existing client book will be a plus point.
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