Head - Performance Marketing - eCommerce

- Lead our marketing team to rapidly acquire and retain new customers through an aggressive and entrepreneurial approach of constantly testing, measuring and iterating.

- Managing, optimizing and scaling a annual budget of $10M through acquisition and retention campaigns across all channels including paid Social, Search, Display, Mobile, Push, Apps, programmatic buying and Email.

- Continually improve upon both profitability and growth metrics while constantly testing new acquisition and retention channels.

- Closely monitoring, measuring and reporting on paid marketing driven growth; you embrace the quintessential LTV vs. COA equation.

- Prioritizing initiatives leading to the greatest returns for spends

- Working with creative, product and merchandise to develop best in class marketing campaigns optimized for conversion, relevance and customer shopping preferences

- Analyze and prepare performance reports and strategy updates for internal stakeholders - you must own the ins and outs of campaign strategy, planning, management, and measurement.