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04/05 Arya Balabantray
Consultant at Michael Page

Views:6863 Applications:374 Rec. Actions:Recruiter Actions:76

Head - Online Marketing - Media (5-15 yrs)

Gurgaon/Gurugram Job Code: 693725

Responsibilities:

- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Identify trends and insights, and optimize spend and performance based on the insights


- Brainstorm new and creative growth strategies

- Plan, execute and measure experiments and conversion tests


- Instrument conversion points and optimizes user funnels

Ideal Candidate:

- Past experience in paid marketing

- Should have managed Large budgets for their own company (not agency/client)

- Experience of doing this at e-commerce (transaction based) company

- Experience in setting up and optimizing Google Adwords and Facebook campaigns

- Strong analytical skills and data-driven thinking

- Up-to-date with the latest trends and best practices in online marketing and measurement

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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