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Head - Merchant Promotion - BFSI (7-14 yrs)
Head - Merchant Promotion CBO
CTC :- 20 Lpa
JOB ROLE
- Curating, negotiating and executing Merchant deals and Offers to maximize activation and spends across the network
KEY RESPONSIBILITIES
- Plan merchant offers in conjunction with the annual campaign plan and merchant category focus - Develop and negotiate online and offline Merchant offers/ Manufacturer subvention deals
- Manage Key Merchant relations to deliver maximum customer engagement with existing Merchants by merchant category
- Derive insights to competitor strategies and take proactive steps - Enhance campaign effectiveness and profitability by testing and developing better offers with the Portfolio engagement team
MERCHANT OFFERS
- Engage and build relationship with Marquee merchant marketing teams
- Design and negotiate key merchant deals and offers ensuring profitability, achieve targets on spends, activation as per plan across merchant categories
- Course correct basis campaign analysis and performance and effectiveness and budgets
- Work closely with merchant acquisition, Portfolio engagement and Lender origination to ensure swift and smooth execution of deals
OPERATIONS & COMPLIANCE
- Control and periodically check operational risks and workflow in conduction with operations.
- Ensure correct branding and regulatory compliance for merchant deal structure and design
KNOWLEDGE/SKILLS/EXPERIENCE
- 7-8 experience in closing marketing / promotion deals and offers with large Manufacturers and marquee merchants
- Track record of successful design and execution of offers with top merchants in the online/ Offline space
- Strong communication and negotiation skills with the ability to influence outcomes.
- Ability to work in very tight deadlines and able to manage a quick turnaround
- Strong inter-personal skills and leadership ability - encourages enthusiasm and team spirit
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