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Head - Marketing - US Region (3-9 yrs)
- This role will do marketing activities for US Region for effective generations of leads from that region, incumbent needs to manage Budget for forecast ROI for the same.
- Lead execution of digital marketing campaigns in sync with the segment positioning & messaging.
- Oversee intake, scoping, capacity planning, and execution workflow for digital marketing and lead generation activities in partnership with SDR- s, Digital campaign managers and Segment marketers across Customer Support, IT & CRM
- Identify and share best practices for audience targeting and database hygiene, email/digital marketing strategy, events, tracking instrumentation and digital channel measurement.
- Partner with Sales & Marketing teams to ensure campaign setup and execution process consistency with global practices, and to influence development and optimization of global practices based on regional priorities.
- Develop and analyze digital channel performance metrics to drive future marketing decisions and optimize lead acquisition and activation strategy.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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