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Head - Education Practice at ABC Consultants
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Head - Marketing - University (12-18 yrs)
Head Marketing (For a Leading University)
Job Description :
- Provide leadership for the development of global strategic marketing plans including objectives and strategy for targeted market and to increase brand awareness.
- Develop and implement a cohesive marketing plan to increase brand awareness, amongst potential student and other stake holders.
- Set current and long-term goals for internal teams.
- Design and review the Marketing department's budget.
- Build and Monitor Marketing campaigns (ATL, BTL, Online, PR) alliances, on ground branding and managing marketing budgets of all events.
- Build relationships with media and stakeholders through creative PR strategies.
- Monitor all marketing campaigns and their effectiveness through analytics.
- Prioritize marketing projects and allocate resources accordingly.
- Prepare regular reports and presentations on marketing metrics for the management.
- Market analysis to identify challenges and opportunities for growth, including competitor activities.
- Provide guidance and ideas for marketing campaigns.
- Ensure all departments appropriately structure, manned & teams developed.
- Participate in the quarterly and annual planning of the University objectives
- Track competitors- activities.
- Building strategic relationships with external partners such as Print and online Media, Industry Association, supervising relationships with past and current sponsors.
- Provide guidance for internal communication and branding needs.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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