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Management Trainee at Impeccable HR
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Head - Marketing - Telecom (9-19 yrs)
Head - Marketing
The Head - Marketing is expected to enhance the brand position, strengthen brand engagement, manage demand generation and establish an integrated marketing. The primary responsibilities of the Marketing Head will be as follows :
1. Marketing and brand management- Establishing the brands as 'thought leaders' across categories
2. Designing & implementing online and offline Go-To market framework
3. Enhance and manage the demand generation & brand engagement engine using the social, digital marketing platforms
4. Create and manage the digital and offline advertising to generate demand (Leads) across consumer, business, service provider & government segments within India
5. Responsible for demand generation & customer online acquisition through Inside-Sales with focus on online purchase process
6. Build an effective and sharp communication framework based on the brand
Guidelines :
7. Establish and manage a strong partner & channel marketing framework
8. Strengthening & enhancing press, Media, and PR communication; including press relations, speaking engagements, special events and community outreach activities
9. Develop brand alliances and partnerships for demand generation
10. Enhance customer experience
11. Build resilience and sustenance
This position will report to the CEO.
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