Head - Marketing - Startup - IIM/ISB/FMS/MDI

Head Marketing - Startup

- The incumbent will be responsible for the overall planning and execution of the marketing strategy and ensure effective implementation of the plans as per the organization's goals.

- Develop marketing strategy and implement the same

- Brand management - ensuring the brand gets effective visibility

- Social Media management - handle all digital platforms for effective buzz in the market

- Leverage affiliate partnerships for brand

- Responsible for marketing ROI and successfully developing cost-effective solutions.

- Overseeing all branding, digital & traditional marketing, event planning, public relations, and community outreach programs.

- Lead strategic initiatives to deliver on business KPIs - spanning across top-line growth, P&L, product, and marketing initiatives.

Skills & Experience :

- MBA from Tier 1 institutes with 10 to 15 years of relevant experience in planning, managing, executing business strategy, multi-channel & multi-segment marketing campaigns.

- Startup experience is a must / preferably with scaling the business

- Affinity for technology and employing systems and agencies to drive marketing initiatives.

- Excellent communication; strong analytical and creative skills.

- Excellent in managing internal stakeholders

- Ability to multitask and work in a fast-growing & dynamic environment.