Head - Marketing - Retail

- Lead development and implementation of marketing, advertising, and sales initiatives

- Educate marketing team on brand identity

- Lead product development, advertising campaigns and pricing strategies

- Find innovative ways to connect with target audiences

- Oversee social media marketing platforms

- Increase brand awareness and reach across multiple platforms

- Direct analytical data gathering and marketing/consumer test strategies

- Direct and oversee all design and advertising ventures

- Attend conferences, meetings, conventions, in order to stay current on market trends and new research

- Create and adhere to marketing budgets

- Train, and manage marketing team, including performance reviews

- Present frequent progress reports to executives