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17/06 Richie Madan
Executive Director at Praaxis Search

Views:956 Applications:329 Rec. Actions:Recruiter Actions:44

Head - Marketing - Oil & Gas Firm (12-20 yrs)

Delhi NCR Job Code: 1112392

- Head the Marketing function for the India Business

- Plays a leadership role in strategy development and engages with all external and internal stakeholders to give direction to the business.

- Design and develop the annual marketing master plan for deployment with the team. Plans built on careful evaluation of the right Marketing mix.

- Design and develop all communication along with the respective agencies and team to drives sales and build brand equity.

- Design and develop all channel communication tools in close coordination with the Sales team and customers.

- Strategizes on all content development along with the digital and other agencies after carefully understanding the brand objectives.

- Review the progress of all marketing initiatives and achieve all KPIs as stated. Discuss and share with the leadership team progress report

- Review reports, study and analyze data to understand consumer trends and links to business progress. Discuss and share with leadership team and cross functional team.

- Plan marketing spend, allocate the resources and analyze the spends. Ensure a healthy ROI. Make necessary course corrections based on what is working and best suited for the business.

- Lead the innovation and pipeline for portfolio expansion. Work closely with the R&D and stakeholders to build the long-term launch calendar.

- Play a key role in key business development matters impacting the topline and bottom - line.

- Lead and develop a strong brand team. Develop their skills and lead them to become better marketers.

Women-friendly workplace:

Maternity and Paternity Benefits

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