Job Role : Head- Marketing

At Premier Engineering and Equipment Mfg.Co., we take pride in offering cutting edge engineering solutions with vast experience in designing and manufacturing of process plant equipment for oil and Gas, Power Plants, Chemical and Fertilizer sectors and Heavy steel structural solutions for Railway Bridge Girders, Power Plant structures, Industrial Buildings etc.

ISO 9001-certified, RDSO-approved vendor for Steel Bridge Girder, in 2014, Premier launched seven steel girders in record time. An established name in the Structural Steel Fabrication and Erection business, Premier Engineering relies on cutting-edge innovative processes and construction material to build high-quality Fabrication applications. We excel in making strong, load-withstanding installations.

Key Responsibility Areas : Marketing

- Collaborate with the business team to uncover insights and strategies to develop and implement marketing and branding strategies for new and existing products, internally and externally

- Lead the development of our marketing plans working closely with clients, management, creative and content teams, and distribution partners, to create an effective and efficient marketing strategy focused on growing audiences for our products and services.

- Identifying opportunities for new business development through following up on leads and conducting research on target clients.

- Meeting and exceeding weekly and monthly activity and revenue targets as well as Managing the sales process to close new business opportunities.

- Spearhead the strategic and tactical execution of marketing campaigns, including design of test/control segmentation, implementation of tests, tracking, results reporting, analysis, and recommendations

- Oversee and grow the marketing department, consistently identifying revenue opportunities within our established client base and managing consistent growth by securing new accounts

- Identify short-term and long-term scheduling, budget, and resource needs, including the development and management of an annual marketing budget, profit/loss projections, expenditure spending, and other financial considerations

- Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, campaign results, and consumer trends in order to translate results into actionable insights for marketing team

Skills and Qualifications :

- Successful track record in senior marketing roles and creating marketing campaigns

- Excellent leadership, communication, and decision-making skills

- Experience with Engineering sales and Engineering/ Mechanical Industry Marketing.

- Experience in Marketing & Sales Professional with demonstrated abilities in executing a wide range of strategies designed to establish market presence and increase revenues and profitability.

- Industry experience including Steel Bridge Girders, Heavy Steel Structures, Fabrications, PEB etc.

- Bachelors/ Masters in Marketing, Management, Business or Mechanical Engineering.

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