Head - Marketing - IT Product

Head of Marketing for a Product IT firm based in Bangalore

- The role will be responsible for heading the marketing function for a product Technology organization - a world class, award winning firm.

- The Head of Marketing will be responsible for driving the Marketing portfolio for our client a niche Technology product organization a global leader in its space.

- Responsible for heading PAN India Marketing and lead the Brand strategy for the Business.

- Manage all Marketing Campaigns and will partner with the Sales team to equip them with intelligence and the support required to convert leads to business.

- Extensive focus on Marketing through Digital medium/ Social channel marketing, besides traditional Marketing channels.

- Design and execute strategies for all Marketing channels including Digital, Advertising, Communications and Creative

- Drive innovation, best in class marketing structures and a support framework for the business and its partners

- Drive a go-to-market plan,Data based decision making, Campaigns and other initiatives to drive turnover, growth and brand salience.

- Manage relevant budgets for Marketing spend, and prepare monthly, quarterly and annual budgets.

Desired Profile :

- 11-16 years of overall experience.

- Experience in heading Marketing and Communications for Technology or eCommerce or Telecom industry.

- Experience in managing Digital Marketing extensively is a must.

- Experience in handling Marketing for International geographies

- MBA from a reputed Business School