Head - Marketing - IT

Our reputed client is currently hiring for the role of MArketing Head.

Location: Noida

Role Summary:

To plan & execute marketing initiatives across various media (Digital, PR, Email, Direct Marketing) in alignment with the overall Business Objectives

Responsibilities:

- Develop an annual marketing plan & devise tactical plan of action to accomplish the same within defined timelines.

- Manage the content, design & architecture of the company website. Plan & execute SEO activities to improve search engine rankings.

- Use various social media platforms to engage prospects & customers; and enhance overall Brand Awareness.

- Plan and prepare collaterals, case studies, factsheets etc., to contribute to the Knowledge Center.

- Support & enable the sales team in documentation, proposal preparation & other forms of customer communication.

- Devise & drive new initiatives for Customer Engagement & Brand Building.

- Manage & drive the Inside Sales Function for pipeline generation.

Eligibility:

- Graduation or Post Graduation in English/Business Administration/Marketing/MarCom/ Journalism.

- 3-5 years of marketing experience in B2B industry (preferably IT) or similar domain.

- Excellent Oral & Written Communication Skills.