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11/10 Shamik Deb
Managing Partner at ProntoeHR Services

Views:5193 Applications:133 Rec. Actions:Recruiter Actions:70

Head - Marketing - Hospital (10-12 yrs)

Jaipur/Rajasthan Job Code: 753071

- Spearhead the marketing function for a leading private sector hospital, part of a healthcare major in Jaipur.

- Working directly with senior management of the organization to develop marketing programs, design marketing strategies and implement marketing campaigns.

- Provides leadership and direction in the development, implementation, and monitoring of the strategic marketing plan for the organization. 

- Establishes and implements short and long range marketing goals, objectives, policies, and procedures for the organization; evaluates program effectiveness and effects changes required for improvement. 

- Establishes and maintains a staffing structure to support the marketing efforts of the organization; oversees a team of marketing support staff, to include performance evaluation, training and motivation, and direct participation in personnel actions. 

- Develops and manages annual marketing budgets for the organization, regularly monitors expenditures; prepares summary assessments and reports. 

- Initiates and implements direct outreach marketing efforts to potential external customers on behalf of the unit's programs and services.

- Conducts market research and analysis, and establishes data management and tracking systems to improve the organization's marketing efforts. 

- Plan and execute all Web, SEO/SEM, marketing database, email, social media, and display advertising campaigns Design, build and maintain a social media presence. 

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

- Brainstorm new and creative growth strategies. Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints. 

- Collaborate with agencies and other vendor partners. Evaluate emerging technologies. 

- Provide thought leadership and perspective for adoption where appropriate

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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